Running footwear brand HOKA has opened its largest store in Singapore at Jewel Changi Airport, bringing its widest lifestyle footwear range in the country alongside its signature performance running collections.
Officially opened on 29 October, the new outlet is also Singapore’s first to feature HOKA’s latest global store concept, catering to everyone from dedicated runners and outdoor enthusiasts to everyday commuters and travellers.
Located on Level 2 of Jewel Changi Airport, the store features a bright, open interior with white and light wood finishes, complemented by touches of the brand’s signature blue.
Shoppers can explore an extensive selection of footwear spanning road running, trail running, hiking and lifestyle collections, reflecting HOKA’s growing presence beyond performance sports and into everyday fashion.
Personalised Shoe Fitting With 3D Foot Scanning
One of the store’s key highlights is SafeSize 3D Foot Scanning technology, designed to help shoppers find footwear that best suits their feet.
The technology maps the length, width and shape of a shopper’s feet in seconds, providing personalised fit insights to guide their choice of HOKA shoes and sizes.
The new store will also serve as a gathering point for Singapore’s running community, with HOKA Run Club sessions set to begin from the Jewel outlet in the coming months.
HOKA Singapore will announce further details and session dates on its Instagram account (@hoka_sg).
Opening Activities and Giveaways
To celebrate the opening, HOKA has introduced a claw machine activation running from 29 October to 12 November 2026.
Visitors can win prizes, including HOKA footwear and merchandise customised by local artist Natasha-Elle (@SADSHRIMPS).
Prizes are available while stocks last, subject to terms and conditions.
The opening marks another milestone in HOKA’s Singapore expansion, as the brand continues to strengthen its presence in both performance running and lifestyle footwear.
Founded in the French Alps, HOKA has built its identity around cushioned performance footwear and its Fly Human Fly philosophy, encouraging movement and exploration.
HOKA Jewel Changi Airport is located at #02-210, Level 2. The store is open daily from 10am to 10pm.
